LONGINOTTI out at KPIX, (CBS5)
I'm told by multiple sources that KPIX President/GM – Ron Longinotti is out at the CBS O and O.
Rumors persist too that he may not be the last to go.
Longinotti took over at KPIX in 2002, coming from KGW Portland. He also had a stint at KRON.
Too early to speculate on reasons: could be a lot of things. Personnel, morale, and if the latter is the case, then more upper management heads are probably updating their resumes right now. (Think ND--D.R., for one).
Channel 5 has seen an unusual amount of turnover and high-profile refinement; (Roberta Gonzales was displaced on weeknights; John Kessler and Sydnie Kohara were shown the door in the morning). This has a lot to do with this move, (and others on the way, I'm sure). Suffice to say, I'm sure the lunch room at PIX was a bevy of water-cooler talk.
We're on it.
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